Hello friends, welcome to my “ Blogging Series” whose next blog is “What is Technical SEO & how to implement it on our website? , What is Technical SEO? “To optimize a website, we usually perform 2 types of SEO practices, either it is On-Page SEO or either Off-Page SEO but before performing these two SEOs, we also have to do Technical SEO. Now you must be thinking that what is this technical SEO? In today’s blog, we will learn about technical SEO in great detail and also know how we apply technical SEO to our website.
What is Technical SEO in Detail? ( What is Technical SEO)
Is Technical SEO a combination of On-Page SEO and Off-Page SEO? To some extent, yes or no can be said.
Technical SEO is related to all SEO activities except content optimization and link building. In simple words, it covers the following search engine requirements to improve crawling.
These requirements are constantly changing to keep up with search engines, which are becoming more and more complex every day. So we can say that Technical SEO is in a state of constant refinement.
Technical SEO needs to be optimized to create a necessary foundation that links with your content and the best possible marketing environment so that you can get search engine results without any hindrances.
Key Elements of Technical SEO include:
- Crawling
- Indexing
- Rendering
- Site architecture
With great quality Content that answers search aim, offers some incentive, and is prepared with backlinks, it will be challenging to rank without legitimate specialized SEO. The simpler you make content for Google, the almost certain your site will rank.
Client experience relies upon the stacking pace of the site. This means that your website should open in between 1-4 seconds. This is possible only through Technical SEO.
If your site takes more than four seconds to load, people may lose interest and bounce, which will increase the bounce rate of your website, which is a bad sign for Google.
Page speed not only affects the user experience but can also affect sales on eCommerce sites.
Tips for Technical SEO in Detail. ( What is Technical SEO)
- Optimize your robots.txt and 404 pages.
With great quality Content that answers search aim, offers some incentive, and is prepared with backlinks, it will be challenging to rank without legitimate specialized SEO. The simpler you make content for Google, the almost certain your site will rank.
Client experience relies upon the stacking pace of the site. This means that your website should open in between 1-4 seconds. This is possible only through Technical SEO.
If your site takes more than four seconds to load, people may lose interest and bounce, which will increase the bounce rate of your website, which is a bad sign for Google.
Page speed not only affects the user experience but can also affect sales on eCommerce sites.
- Improve your URL structure.
You have to improve the URL structure in this step. This means that you will have to properly categorize the pages of your website and the existing content on those pages from the beginning. With this, the crawlers of Google will get the data in a structured way and will also have a great impact on the user experience.
Google’s crawlers creep your given Content or pages rapidly through Schema Markup. That is the reason blueprint markup is vital for your site.
- Add structured data to your homepage.
You have to write the content on your homepage in a simplified and structured way so that it is easy for Google crawlers to read your content because the structured data can also show your page in a rich snippet of Google.
- Add structured data to your pages and posts.
You need to Write this organized information on every one of the pages and posts of your site and not simply on your landing page. Structured Data is also promoted by Google, due to which both your website and blogs will be able to rank.
- Connect to Google Analytics in Detail.
In this progression, you should associate your site to Google Analytics in light of the fact many more than one that you will be capable to see the detailed report of your website and if seen from the point of view of a blogger, then you can analyze the traffic on your uploaded blogs and discuss the topics of your upcoming blogs. can decide.
- Connect to Google Search Console.
This is a very important part in which you have to connect your website to Google Search Console.
- Optimize and improve the loading speed of your website in Detail.
Loading speed has a direct impact on the traffic of your website. On the off chance that the stacking velocity of your site is high, your traffic bob rate can increase significantly and this is a very wrong sign for Google. Google does not promote such websites, due to which your website will not rank.
- Submit your XML sitemap to Google, Bing, and other search engines.
In this step, you will have to submit your XML sitemap to Google, Bing, and other search engines, due to which you can easily rank your website on top search engines. – What is Technical SEO?
- Ensure your website is mobile-friendly in Detail.
In this world of the Internet, more than half the traffic comes from mobile. 54.4% are only mobile users, this means that you have to make your website mobile-friendly. Mobile-friendly simply means that you have to create a website that is compatible with mobile. With this, mobile users coming to your website will also get a better experience.
- Check your pagination and multilingual settings in Detail.
Pagination means that you can divide your web data into multiple pages. This will show the information on your site in a coordinated manner. – What is Technical SEO?
The multilingual setting shows the same content in multiple languages. It can automatically represent users in a language based on their region, or users can select their preferred language using a dropdown link.
- WordPress Security & Security Plugins in Detail.
Website security is a very serious topic which we should take very seriously. As people are getting the facility of the internet, the number of hackers is increasing on the internet who can misuse the data of your website.
To avoid such hackers, full attention has to be paid to WordPress security so that you will be able to make your website safe & secure.
- Check and analyze your canonical URLs with the help of Google analytics in Detail.
Technical is a very important step of SEO. Utilizing Canonical URLs can assist better with illuminating web crawlers which URLs contain identical or highly similar content. And you can analyze the same canonical URL with the help of Google Analytics.
- Optimization of Logo and Banner in detail.
You have to optimize your logo and banner. The dimensions of your logo and banner have to be kept properly and you will also have to optimize the image format of both. –
Friends, all these points will help a lot in improving your technical SEO. Keeping all these points in mind, you can optimize your website better. – What is Technical SEO?
Inference:
I hope friends You like the blog “What is Technical SEO & how to implement it on our WordPress website? , What is Technical SEO? Surely, along with the choice, it must have been understood as well. Today you can also rank your website by doing technical SEO of your website. If you have any kind of question or suggestion, then do tell me by writing in the comment section given below.
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FAQ:
- Use SSL.
- Ensure your site is mobile-friendly.
- Speed your site up.
- Fix duplicate content issues.
- Create an XML sitemap.
- Consider enabling AMP.
- Add structured data markup to your website.
- Register your site with Google Search Console and Bing Webmaster Tools.